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A french inspired baby boutique has moved into Chester

A NAUTICAL-INSPIRED baby boutique is helping Chester mothers and new borns to dress to impress.

After years of searching for the perfect city centre location, Jo Jo Maman Bébé opened its doors to crowds of shoppers gathered on Bridge Street, Chester, last Thursday (February 17).

The French inspired boutique, which is filled with rails of clothes and accessories for new and expecting mums, babies and toddlers, joins the ever growing trend of baby clothing shops within the city centre.

Stephanie Taylor, marketing assistant for Jo Jo Maman Bébé, said: “We would like to invite all customers, old and new to come and see our recently launched spring collection including gorgeous maternity fashion, adorable baby and children’s wear and our wide range of nursery products, toys and gifts.

“Our friendly, welcoming store staff will be pleased to help customers with all their parenting and pregnancy needs.”

The Chester branch is one of 45 Jo Jo Maman Bébé stores across the country, with the company employing more than 400 staff nationwide and more than 2,000 across the globe.